Box Office

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The film industry has been experiencing the repercussions of recent strikes, which have caused a downturn in moviegoing habits among audiences. While the market is flooded with new releases, the impact of the strikes is still being felt. This article will delve into the performance of two major movie releases over the weekend and analyze
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John Krasinski’s latest film, “Imaginary Friend,” made an impressive $1.75M in Thursday night previews, setting the stage for a potentially successful opening weekend. With a lack of recent live-action PG-rated features to compare to, predicting the overall box office performance is challenging. However, industry experts are forecasting a $40M haul, which would make it one
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Jane Schoenbrun’s I Saw Then TV Glow continues to impress at the box office, with an estimated $195k+ on 21 screens in its second week of release. The A24 film has garnered attention from a passionate fan base, particularly among young, male, and LGBTQ+ audiences. The director’s Breakthrough Artist award further solidifies the success of
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The box office summer season kicked off with Universal’s release of the Ryan Gosling-Emily Blunt action comedy “The Fall Guy.” Despite high expectations, the movie only managed to bring in $3.15M from showtimes starting at 5 p.m. and Wednesday advance screenings. The film is projected to earn around $35M to $40M by the end of
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AMC Entertainment’s decision to take Taylor Swift’s concert film, “The Eras Tour,” directly to theaters during a time when cinemas were struggling due to the ongoing pandemic was a bold and strategic move. By bypassing traditional studios and utilizing Taylor Swift’s massive social media following, AMC was able to generate significant revenue and attract a