Disney/Pixar continues to dominate the box office with the third session of Inside Out 2. The film is anticipated to bring in $55 million-$60 million in the domestic box office, potentially surpassing the final domestic earnings of Illumination/Universal’s Super Mario Bros Movie, which grossed $574.9 million. This success is a clear indication of the solid marketplace that exhibition and studios have been yearning for since recent setbacks.
Paramount enters the weekend with their prequel project, A Quiet Place: Day One, depicting the initial day when sound-sensitive aliens invade New York City. Director Michael Sarnoski takes the helm from John Krasinski, who directed the first two chapters and is producing the film. The star-studded cast includes Lupita Nyong’o, Joseph Quinn, Djimon Hounsou, and Alex Wolff. The film is poised for an opening surpassing $40 million, with a key emphasis on walk-up business from Latino and Hispanic moviegoers who have been instrumental in boosting box office numbers.
The demographic makeup of A Quiet Place: Day One is diverse, with a strong representation of under 35 moviegoers in the PG-13 genre. The film is set to premiere in 3,700 locations, signaling a wide reach among audiences. The global franchise currently stands at $638.2 million, with the latest installment releasing in 59 offshore markets including Australia, Brazil, France, Germany, Italy, Korea, Mexico, Spain, Taiwan, and the UK. With no Rotten Tomatoes reviews yet, the world premiere in New York City is highly anticipated.
New Line’s Horizon: An American Saga, showcased at the Cannes Film Festival, is a domestic service deal for Warner Bros. Kevin Costner shoulders the production cost and marketing expenses, with the first two movies reported to cost $100 million. Despite a projected start of $10 million-$12 million at 3,300 theaters, the film’s three-hour runtime may deter certain audiences. Primarily attracting male viewers over 50, the film aims to drive foot traffic to cinemas, bolstering the industry ecosystem.
Following its Cannes world premiere, Horizon: An American Saga has garnered a 47% Rotten rating among film reviewers. The film delves into the 15-year period encompassing pre- and post-Civil War expansion and settlement of the American West, offering a unique perspective on the historical era. While the reception may not be overwhelmingly positive, the film’s thematic exploration and expansive narrative promise a compelling viewing experience for audiences interested in historical dramas.
Overall, the box office weekend presents a diverse array of offerings catering to various demographics and tastes, from animated adventures to historical epics. With Disney/Pixar’s continued success and Paramount’s intriguing prequel, audiences have a wide selection of films to choose from, ensuring a dynamic and engaging cinematic experience.