EXCLUSIVE: CJ 4DPLEX and Europe’s Kinepolis Group are embarking on an unprecedented expansion of their partnership. Together, they are set to introduce 21 new ScreenX auditoriums across Europe and North America. This move will solidify Kinepolis’ position as the leading cinema chain in mainland Europe, with a total of 26 ScreenX screens. These new locations will be found in Canada, under the Landmark Cinemas brand, and in Michigan through MJR Theatres, a subsidiary of Kinepolis. As a result, moviegoers in these regions will be able to immerse themselves in an unparalleled cinematic experience.
The expansion of CJ 4DPLEX and Kinepolis Group reflects their shared commitment to revolutionizing the cinema landscape and providing audiences with unforgettable experiences. CJ 4DPLEX, a Seoul-based company, is an industry leader in developing innovative technologies that enhance the moviegoing experience. The addition of regional offices in London further demonstrates their dedication to expanding their footprint in key markets across Europe. In turn, Kinepolis Group, under the leadership of CEO Eddy Duquenne, has been at the forefront of delivering cutting-edge cinema experiences to audiences. Their collaboration with CJ 4DPLEX is a testament to their dedication to pushing the boundaries of what is possible in the world of film.
At the heart of this partnership is ScreenX, a multi-projection cinema technology developed by CJ 4DPLEX. This groundbreaking technology takes the traditional moviegoing experience and transforms it into something truly extraordinary. By extending screens onto the surrounding walls of an auditorium, ScreenX offers viewers a 270-degree panoramic viewing experience. This immersive format allows audiences to feel fully immersed in the world of the film, as they are enveloped by the action on screen. ScreenX transports moviegoers beyond the confines of a standard movie screen, transforming the way films are enjoyed.
The addition of 21 new ScreenX auditoriums across Kinepolis multiplexes marks a significant milestone in the expansion plans of CJ 4DPLEX and Kinepolis Group. This partnership demonstrates their mutual ambition to shape the future of cinema and provide patrons with a premium theatrical experience. The four new locations in Canada, operated by Landmark Cinemas, will introduce ScreenX to a whole new audience. This move signifies the growing demand for immersive cinema experiences and the willingness of industry leaders to meet this demand. Similarly, the three new ScreenX locations in Michigan, under the management of MJR Theatres, will be the first of their kind in the state. Michigan movie lovers can now enjoy films in an entirely new and captivating way.
As the expansion of CJ 4DPLEX and Kinepolis Group unfolds, cinema enthusiasts across Europe and North America have much to celebrate. This partnership signifies a new era in the world of immersive cinema experiences. ScreenX technology, with its ability to transport viewers into the heart of the film, is a game-changer. The commitment of both companies to push the boundaries of what is possible in the realm of film is evident in this ambitious expansion. Audiences can look forward to a future where the cinema is no longer a passive experience but an active and all-encompassing journey. With CJ 4DPLEX and Kinepolis Group leading the charge, we can expect more groundbreaking advancements that will redefine the way we enjoy movies.