STV Group, a prominent media company in Scotland, has announced Rufus Radcliffe as the new Chief Executive Officer. Radcliffe will be stepping into the role on November 1st, following the departure of Simon Pitts who moved on to become Chief Executive at British media firm Global earlier this year. Radcliffe’s impressive background includes a 13-year tenure at ITV, where he played a key role in the transition from linear broadcasting to digital platforms.
With his experience in managing streaming services, interactive platforms, and data analytics, Radcliffe is poised to lead STV into the digital age. His track record at ITV, including overseeing the launch of ITVX and playing a role in the BritBox initiative, demonstrates his strategic vision for the future of media consumption. This appointment signals STV’s commitment to prioritizing digital-first content delivery.
One of the unique aspects of Radcliffe’s new position is the close relationship between STV and ITV. As the franchise licensee for ITV in Scotland, STV airs many of ITV’s flagship programs such as Coronation Street and Emmerdale. Radcliffe’s understanding of ITV’s content and distribution strategies will be instrumental in further enhancing this partnership.
Paul Reynolds, Chair of STV Group plc, expressed enthusiasm for Radcliffe’s appointment, highlighting the competitive selection process that led to his hiring. Radcliffe’s combined strategic and operational expertise are seen as valuable assets as STV aims to continue its growth trajectory as a content-led business. The company’s focus on digital innovation aligns with Radcliffe’s background, positioning him as a catalyst for future success.
In conjunction with Radcliffe’s appointment, Non-Executive Director Simon Miller will be stepping down from the board in December. Colin Jones will be joining the board, bringing fresh perspectives and insights to further support STV’s strategic direction. These changes reflect a period of transition and evolution for the company, under Radcliffe’s leadership.
Rufus Radcliffe’s appointment as CEO of STV Group marks a significant moment in the company’s history. His experience, vision, and leadership skills are expected to drive STV’s growth in the digital media landscape. The close relationship with ITV, coupled with strategic board changes, sets the stage for a promising future under Radcliffe’s guidance.